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Gen Buy: How Tweens, Teens and Twenty-somethings are Revolutionizing Retail Gen Buy: How Tweens, Teens and Twenty-somethings are Revolutionizing Retail by Kit Yarrow, Jayne O'Donnell

Gen Buy: How Tweens, Teens and Twenty-somethings are Revolutionizing Retail

by Kit Yarrow, Jayne O'Donnell


ISBN 13: 9780470400913

Format: Hardcover (272 pages)
Publisher: Jossey-Bass
Published: 18 Sep 2009

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